Most organizations are sitting on a messy patchwork of ERP systems, CRMs, Excel sheets, and outdated databases. Cleaning it up feels painful, but it is the only way forward. This video explains the real process of modernizing a data landscape. We start with taking inventory, cutting redundancies, setting shared definitions, automating governance, and ensuring executives are accountable. Think of it like spring cleaning for your organization’s information. Instead of old t-shirts, you are tossing duplicate customer databases nobody admits to owning. With a clean foundation, your dashboards become trustworthy, predictive analytics stops feeling like fortune telling, and AI starts driving real business outcomes.